Meet our founder, Katie, who started Tality Social to help brands infuse their socials with authenticity and personality. With over a decade in marketing, strategy, branding and social media, Katie’s passion has always been to help brands grow and she knows UGC is a powerful way to do that.
Katie noticed the rise of User-Generated Content UGC at the end of 2022 and has been keeping an eye on the rise of UGC in the marketing space, making sure it's not just a buzzword but a game-changer for businesses. Social media trends develop quickly, but building a diverse brand and growing online communities of loyal customers isn't going anywhere.
Enter "Tality" — a term embodying that elusive 'aha' moment. It's that instant of pure clarity when everything falls into place and just clicks. Katie experienced her own 'tality' when she spotted a gap in the market for a lifestyle agency, dedicated to content creation and UGC, encouraging the use of authentic content from real people.
Let's create those 'aha' moments for your brand together!